Diet Coke Relaunch Fueled by Insights

Atlanta — Coca-Cola Co. is targeting a new generation of consumers for this year’s Diet Coke relaunch, using an approach that emerged from a two-year innovation process grounded in consumer research.

Based on the opinions of more than 10,000 shoppers, the latest Diet Coke products address Millennials’ preference for big flavors in their foods by introducing ginger lime, feisty cherry, zesty blood orange and twisted mango varieties. The flavors complement the continuing sale of the original Diet Coke flavor, as Diet Coke Cherry and Diet Coke Lime fade from retail stores but remain available online.

Read full post here.

Concord Foods Rolls Out Fresh Success Freeze Dried Veggie Snacks

Concord Foods is rolling out Concord Fresh Success Freeze Dried Veggie Snacks, which are made with vegetables and no artificial ingredients, added sugar or preservatives. The company processes the vegetables through a special freeze-drying method that utilizes the whole vegetable to maintain nutritional values and flavors. Varieties are: corn and roasted red pepper with sea salt; sliced beets with balsamic vinegar; and sugar snap peas with sea salt and pepper. The Concord Fresh Success brand made its debut in fall 2017 with clean-label seasoning (guacamole, roasted potato and salsa) and fruit smoothie mixes (banana, strawberry, chocolate banana and orange).

Read full post here.

Jennie-O Puts a New Twist on Turkey

With consumer demand growing for diverse and global flavors, Hormel Foods’ Jennie-O brand is getting creative with its turkey bacon, which the company says satisfies that crispy bacon craving with 60 percent less fat than pork bacon. The two new flavored options are blueberry and jalapeno, both of which contain real identifiable pieces of berries and peppers, respectively.

Read full post here.

Coffee Mate Natural Bliss launches cold brew coffee line

COFFEE-MATE natural bliss, a leader in all-natural coffee creamer since 2011, is making it easy for consumers to get their coffee fix this summer with the national launch of its ready-to-drink Cold Brew Coffee. COFFEE-MATE natural bliss Cold Brew Coffee is made with all-natural, high quality and fully recognizable ingredients, and is available in Sweet Cream and Mocha flavored varieties.

 

Read full post here.

Mother Kombucha to release 3 new flavors

Mother Kombucha is pleased to announce that we’re expecting! Mother’s Day is extra special this year as Mother Kombucha introduces three new additions to our bottled product family. Blood Orange Ginger, Hopped Passion Fruit, and The Trop (a delicious blend of pineapple and coconut) will be appear in bottles at retailers across Florida in June. “We are excited to be able to bring customers more mysteriously delicious options to augment their healthy lifestyle as we continue to expand to more retail locations in Florida.” said Tonya Donati, President, Mother Kombucha.

Read full post here.

PepsiCo gets More Naked with Expanded Line of Snack Bars

PepsiCo is expanding its Naked brand beyond the fresh premium juice and smoothie case and into the bar aisle with Naked Fruit, Nut & Veggie Bars. Committed to giving everyone easy access to fruits and veggies in innovative forms, the chilled snack bars come in three varieties: Blue Machine (almonds, blueberries, apples, cranberries, carrots and sweet potatoes), Green Machine (almonds, apples, dates, mangoes, kale and broccoli) and Red Machine (almonds, cherries, cranberries, apples, carrots and spinach). All three contain no preservatives, are Non-GMO Project verified and are excellent sources of vitamins A, C, E and iron.

Read full post here.