David Zucker has been named to the newly created position of senior vice-president of e-commerce and new ventures at Perdue Foods.

Mr. Zucker joins Perdue from Omaha Steaks International, where he was general manager and chief marketing officer since 2013. Before that, he spent two years as the c.m.o. for online vitamin and supplement company Vitacost.com, and he previously held a similar role with Gilt Groupe, an online retailer of fashion merchandise. Earlier in his career, Mr. Zucker held various marketing roles with Dell, Home Shopping Network, Martha Stewart Living Omnimedia and Priceline.

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