Oprah Winfrey, whose endorsement and investment has breathed new life into Weight Watchers, is branching out into food branded under her own name.

Winfrey is behind a new line of refrigerated soups and side dishes in conjunction with Kraft Heinz that will come with a clever name: “O, That’s Good.” The products start coming to store shelves this week.

Read full post here.

Subscribe To Our Newsletter

Join our mailing list to receive periodic CPG news and updates from PromotionLINK.

You have successfully subscribed!