CPG INDUSTRY NEWS, EXECUTIVE MOVES, EVENTS & UPCOMING PROMOTION OPPORTUNITIES.
PromotionLINK is the blog covering the latest news on the Consumer Packaged Goods industry, executive moves, acquisitions, industry events, plus upcoming promotion, tie-in, sponsorship programs.
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The CEO of Unilever is stepping down after 10 years at the helm. Paul Polman’s tenure was marked by a 290% return on investment and a successful defense against a takeover bid by Kraft Heinz. On the other hand, his attempt to move the Anglo-Dutch conglomerate’s...
Frozen food manufacturer Bellisio Foods has entered into an agreement to buy Frozen Specialties Inc. (FSI), a processor of frozen pizza and related products primarily for private label. Bellisio made a deal to buy FSI, based in Perrysburg, Ohio, from Swander Pace...
Kellogg Co. is entering the increasingly popular smoothie bowl category with joyböl. This shelf-stable product features a collapsible spoon and a cup of wholesome ingredients to which the consumer adds cold water, milk or a non-dairy beverage, then stirs to make a...
PepsiCo has announced plans to acquire a British manufacturer of premium salty snacks. Pipers, a 14-year-old company based in Lincolnshire, creates kettle chips and pea-based snacks called “Crispeas.” The company distributes its products throughout the United Kingdom,...
Refrigerated salad-dressing maker Litehouse Inc. announced that President/CEO Jim Frank will be retiring from the company. Kelly Prior, executive vice president and CFO, will be interim president during a search for the company's next CEO. Read full...
A consumer-goods veteran executive has taken over as the new head of T. Marzetti, the specialty foods division of Lancaster Colony. Carl Stealey, whose resume includes positions with Procter & Gamble and Conagra Brands, was hired to run T. Marzetti, whose 16 brands...
Absolutely Gluten Free, maker of all-natural crackers, flatbreads and pizza, is taking on the energy bar category with the launch of TahiniBar, a grab-and-go sesame seed snack that weighs in at only 100 calories. The dairy-free, gluten-free bar complements many of...
Carolina Beverage Group, LLC (“Carolina Beverage Group”), a wholly-owned portfolio company of Brynwood Partners VIII L.P. and Brynwood Partners VII L.P. announced that it had appointed Brian Demos as its new President and CEO. “We are delighted to have hired Brian as...
The Stacy’s Snacks brand is introducing Cheese Petites, a snack that simplifies the beloved combination of real cheese and crackers. Designed to be enjoyed on-the-go or featured as the new centerpiece of any food spread, the crackers come in Parmesan with Rosemary and...
High-pressure processing (HPP), being rebranded as cold pressure, is the driver of innovation for Good Foods LLC. The company relies on this heat-free technology to extend the shelf life of perishable food while also preserving its flavor and nutrition. The company...
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President & Founder
Bob Leonard is the President & Founder of RSL Communications. He’s an avid photographer and lives on the Upper West Side of Manhattan with his wife and two rescue cats.
Tracy Collins has been a researcher for RSL Communications since 2008 and enjoys learning more about the smaller, independent microbreweries and liquor companies. She lives in Arlington Heights, IL with her three children, two dogs and one cat.
Heather was previously a sales and marketing manager for a global cosmetic company, an account executive for a local newspaper and a rep for a local Fox affiliate. She lives in Fairview, TN with her husband and two children.
Cristin enjoys researching and learning about innovative brands she encounters in her own life as a consumer. She’s an avid traveler and lives in Schaumburg, IL.